After recently signing both Mystical and Limp Bizkit, the Cash Money/Young Money family spearheaded by ‘Birdman’ and ‘Slim’ are upping the ante once again when it comes to their roster. Next up to be inducted into YMCMB fam is V-103 and Atlanta’s very own DJ Greg Street.

 

The radio host and DJ will join the publishing arena of the musically-inspired empire, Cash Money Content which publishes urban fiction in addition to motivational books and memoirs. Greg Street’s role will encompass curating albums and singles using unreleased as well as new music from YMCMB artists.

 

After working with him for nearly 20 years, Birdman and Slim decided it was time to bring him officially into to the fold. “Greg Street is a much valued and respected colleague of the YMCMB family,” said Birdman. “Slim and I collaborated with him so often, we decided the next step would be to extend a deal to him that would allow him to bring his unique voice and perspective to both our label and publishing company.”   

 

About his vision for his new venture, Greg Street said, “I have never once doubted the power of Birdman and Slim, and the Cash Money empire as a whole. My goal is to add in making Cash Money Records the first billion dollar independent label by putting major plays together for the brand, in and outside of selling records. I’m honored to have worked with and supported the YMCMB family since the early 1990s and look forward to expanding the relationship.”

 

Well it looks like Greg Street will continue to ‘rock’ even if it ain’t six o’clock!.