Some celebrity endorsements seem a bit far fetched. But, this recent collaboration between Champs Sports and 2 Chainz is undeniable.

 

2 Chainz, who was once a basketball player, recently joined forces with Champs Sports on a nationwide campaign. Champs is releasing a new show line called Adidas’ Adicolor Originals. To promote the new shoes, who else to call upon than the “I’m Different” rapper. His involvement apparently includes a commerical and a new digital game. The game can be played via Champs official Facebook page and features 2 Chainz’s image and voice.

 

Check out the video below where 2 Chainz speaks on his basketball days and his need to redirect his playing skills…