Mike-Will-Made-It

 

Mike Will Made-It is known for creating platinum selling beats for some of your favorite artists. Now, he has branched off into the world of film/commercial scoring with a new collaboration with Lebron James and Nike.

 

The Atlanta-based producer recently tried his hand at scoring a commercial.  The commercial was for Miami Heat’s Lebron James’ new #StriveForGreatness campaign. The commercial is called “Training Day” and it focuses on motivating people to be dedicated and work hard for what it is they want out of life.

 

“There is only one LeBron James. But everyone can follow his example. The desire to succeed lives within all of us. Those who will succeed replace that desire with work.” (Nike.com)

 

The opportunity to work with Lebron and the Nike team was one that Mike Will hoped to one day experience.

 

“This collaboration with LeBron James and Nike is all about expanding. I’ve been blessed to have so much success producing singles for other artists, and now, I’m just trying to stay creative, to start working on more diverse and different projects, like scoring commercials and movies, and executive producing albums and game or movie soundtracks. Miley Cyrus’ Bangerz album was the first project I executive produced.

 

“LeBron is someone that’s been supporting the music I’ve done – he saw that I’m a young cat with no boundaries to my sound. And I’m a fan of his, too. He flew me to Miami while he filmed the commercial, and while I was there I got the chance meet with him and his whole team, as well as the producers from the Nike commercial. They let me know the feel and direction they wanted and I executed. Funny thing is, I already partially had the song, ‘My Shoes,’ done, and we continued to work on it to get it to match the commercial. I reached out to John Legend got him to cut vocals, and he sent it right back. We edited the song to fit the commercial and nailed it. Everyone was excited including Lebron and now we have this Nike spot that we hope everyone enjoys. The full song, my version of ‘My Shoes,’ will be on my album, Est. In 1989 Pt. 3.” (via AudibleTreats)

 

 

Watch the commercial below: