STEP It Up: Solange Knowles Brings Artistry to Puma’s ‘Girls of Blaze’ Line [PHOTOS] Ms. Bels Monday, February 10, 2014 Power Moves, The Runway, Trendsetters Solange Knowles is her own woman. Not to be defined by society, man or belief, her creativity and individualism has always intrigued us. Over the years, she’s enhanced her style and brand to become one of industry’s most self-assured artist. This is why you can’t hate on her even if you tried. Now, she’s taking on another fashion challenge. In 2013, she partnered up with Puma to become the Art Director and Creative Consultant for the brand. What, we assume, is her first complete project is a new line of sneakers. The “Girls of Blaze”, as it is called, is a collection of fun, bright-colored, and abstractly-designed shoes perfect for the upcoming spring/summer seasons. In a behind-the-scenes video, Solange explains how the gender lines are crossed when it pertains to sneakers and the sex appeal of wearing them. I think women have really focused on the idea that sexiness and femininity is a state of mind, really projecting confidence throughout the voice of saying when I feel good, I look good. That can be interpreted in so many ways…but certainly a level of comfort can exist. You will never have more fun at the club when you are wearing sneakers really dancing your ass off! I’ve also noticed the gender lines have crossed so much when it comes to sneakers as well. Women are wearing men’s sneakers, and I can’t tell you how many men have asked me if the Discs from my collection will come in larger sizes so they can rock them as well! Watch video: Below are a few photos from the shoot (photographed by Alan Ferguson, Solange’s longtime boyfriend): To check out more looks from “Girls of Blaze”,visit www.MyDamnBlog.com.
