New Jean Line To Relieve Stress of Muscular Thighs & Butts

For the athletic individual who’s tired of purchasing jeans that don’t quite fit, now there is interesting alternative. Barbell Apparel is in the process of raising funds( via Kickstarter) to launch a new jean line. The line will produce jeans for muscular individuals who live a sports-filled life. According to their Kickstarter page, their team members are big outdoors men and women who enjoy mountain bike riding, motorcycling, and snowboarding. The idea to create the line came from them being tired of wearing jeans that were uncomfortable.

“We were tired of struggling with jeans that didn’t fit, weren’t comfortable, and completely restricted our ability to move. So we decided to fix it.”

Barbell Apparel promises to deliver jeans that are “made to fit comfortably over muscular legs by accommodating your quads and butt without forcing you to buy larger sizes for the small waist you work so hard for.” The jeans, made with a touch of spandex, are also described as comfortable and functional — perfect for an “active lifestyle.”

 

“We wanted jeans that were built for strong, powerful legs that would allow us to move completely freely and still look and feel like fashionable denim,” Molzen told Fast Company of the company’s philosophy. “Even for active people whose legs aren’t particularly muscular, we wanted to give them a denim option that allows them to have amazing flexibility and freedom of movement.”

To date, Barbell Apparel has raised $110,000 on Kickstarter.