NEWBO's: The New Black Overclass admin Sunday, March 1, 2009 The Script, Tune In CNBC premiered a new series entitled “NEWBOs: The Rise of America’s New Black Overclass”. The documentary-type series aired Feb. 26 at 9pm on CNBC. The New Black Overclass, aka NEWBOs, is the subject of my CNBC original documentary and book, which will be released later this year. The project examines the experience of NEWBOs — young black athletes, entertainers, and creative entrepreneurs – who often struggle in the earliest stages of their wealth, but have the potential to benefit themselves, their families and the black community with the right amount of financial literacy, economic collaboration, intergenerational mentorship and social awareness. The documentary offers behind-the-marquee stories on several high-profile Newbos, including NBA superstar LeBron James, Major League All-Star Torii Hunter, The Williams brothers of Cash Money Records, Dallas Cowboy star Terrell Owens, billionaire entrepreneur and Newbo pioneer Bob Johnson and musician, Multiplatinum gospel star Kirk Franklin, and television network owner Wyclef Jean. Check out the first episode below: To view other episodes, go to CNBC!